If you already think music is pleasurable, get ready to feel even better with headphones that stimulate nerves that trigger pleasure producing neurotransmitters such as dopamine, serotonin, and oxytocin.
American startup Nervana developed a pair of headphones that stimulate the brain to release neurotransmitters responsible for making us feel pleasure and happiness, usually stimulated by physical exercise, drugs, sex, and of course, listening to music, among other activities.
Nervana headphones can be plugged into the Nervana Generator or any other music player. While listening to a song using the Nervana Headphones, a low-power electric stimulation is added to the listening experience, creating an electrical pulse synchronized to the beat of music, triggering brain reactions that allow dopamine, serotonin and oxytocin to be released. You can also use the Nervana without music by activating the ‘ambient mode’, capable of producing the same effect only with the sounds detected nearby, which would be great for a music festival, for example.
Many people got to test the headphone during CES 2016, and their experience with it were quite intriguing.
“I felt the electricity go into my arm, and everything was tingling there, but the best moment for me was afterwards when I finished and stood up,” Agustina told Futurism. “I felt like I reached a personal high point. I couldn’t stop smiling or laughing. I was like, ‘Oh wow’. For about five minutes, my happiness level was a 10 out of 10. Then it got foggier, but I was still unusually happy for about an hour.”
Nervana will cost $299 and can be ordered from their website starting February with deliveries starting in the Spring.
“Taking something that basically poisons our bodies can be deadly, unfortunately, but Nervana can enhance the pleasure of music without any drugs,” said Dr. Daniel Cartledge, one of the MD’s on the founding team. “I think this could add great entertainment value to music festivals.”