World's first hologram zoo wows in Australia with 3D views

Axiom Holographics has created an experience with over 50 holograms, from elephants to dinosaurs, offering immersive exhibits and 4D effects.
Abdul-Rahman Oladimeji Bello
Representational image of a hologram.


Australia has taken a bold leap into the future of entertainment with the world's first-ever hologram zoo, and it's nothing short of spectacular. Created by the creative minds at Axiom Holographics, this attraction has been turning heads and dropping jaws in Brisbane since its opening in December 2022.

Now, you may be wondering, what exactly is a hologram zoo? Picture this: lifelike 3D images of animals that magically float in the air right before your very eyes. It's like stepping into a fantastical world where elephants, giraffes, dinosaurs, and even a colossal 25-meter whale are brought to life in stunning detail. With more than 50 holographic creatures on display, it's a virtual Noah's Ark.

Not just a simple showcase

The hologram zoo is not just a simple showcase of animals; it's an immersive experience of epic proportions. The exhibits take you on thrilling journeys, from the vast plains of an African safari to the frigid landscapes of the Arctic and even back in time to roam with dinosaurs in their prehistoric habitats. Let's not forget the mesmerizing undersea environments that will make you feel like a true deep-sea explorer.

What sets this zoo apart from any other virtual reality experience is the ingenious use of cutting-edge holographic screen technology. Unlike VR headsets, which can be cumbersome and isolating, Axiom's creation allows multiple people to share the same jaw-dropping spectacle at once.

Imagine the joy of experiencing these wonders with your family and friends, all from different perspectives, as the holograms hold their positions even when you move around them.

Axiom Holographics has left no stone unturned in crafting this fantastical realm. They've infused the exhibits with 4D effects, adding elements like wind, temperature, and even smells to heighten the realism. As you stand amidst an Arctic breeze or catch a whiff of the wild savannah, you'll find yourself completely immersed in these breathtaking worlds.

Deep dive into the holographic zoo

Inside the vast 16,000-square-foot (1,500-square-meter) "holographic zoo," you'll find two impressive 65-foot (20-meter) tunnels adorned with screens on three sides and cozy 16-foot (5-meter) rooms with screens surrounding you on all four walls. Talk about being enveloped in a truly mind-bending experience.

The smaller rooms offer escape room-style adventures featuring lesser-known zoo animals like Dracula and Frankenstein. Who knew you could have a thrilling encounter with mythical creatures in a hologram zoo?

The hologram zoo is the brainchild of Axiom CEO Bruce Dell, who has a vision of teleporting visitors to places they could only dream of. Indeed, this remarkable attraction accomplishes just that. From witnessing the sheer size of a life-sized whale to encountering creatures from different times and regions, it's an adventure unlike any other.

So, if you find yourself in Brisbane, Australia, be sure to go to the hologram zoo before it closes in six months. You won't regret it! And don't worry if you can't make it in time – Axiom Holographics has grand plans to expand its hologram entertainment centers to Japan, Texas, Europe, and beyond.

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