In a major win for the environment, major carmaker Porsche have announced they will no longer make diesel-fuelled cars.
The German-based company says “Porsche has always matched its product range to its customers’ requirements and the pursuit of technological excellence. That is why the sports car manufacturer is intensifying its activities in the areas of hybrid technology and electromobility and will, in future, no longer offer vehicles with diesel propulsion.”
The company is keen to point out that they're not 'demonizing diesel' but rather responding to the market. They say that consumers have an interest in electric and hybrid vehicles and that demand for diesel is dropping.
Porsche involved in VW 'dieselgate' scandal
This push for green may be in part thanks to a more public understanding of the effects of the automobile industry on climate change as well as the Volkswagen's diesel disaster which cost them $4.3 billion in the U.S. and $17.5 billion in Europe in compensation and environmental cleanup.
Porsche was involved in the scandal too. The company admitted that about 13,500 diesel Cayenne models had an illegal engine charge control that, according to the German magazine, Bild am Sonntag was used to cheat on diesel emissions tests.
"We as a sports car manufacturer, however, for whom diesel has always played a secondary role, have come to the conclusion that we would like our future to be diesel-free."
Basically, the cars would have one engine specification for testing and another, more polluting one for post-sale driving. “Porsche is not demonising diesel. It is, and will remain, an important propulsion technology. We as a sports car manufacturer, however, for whom diesel has always played a secondary role, have come to the conclusion that we would like our future to be diesel-free. Naturally we will continue to look after our existing diesel customers with the professionalism they expect,” says Oliver Blume, CEO of Porsche AG.
German cities move to ban diesel cars
The drop in demand for diesel may also be in part to stricter controls on where diesel cars can drive. Many German cities have received permission to ban diesel cars from the municipalities.
A top court in Germany has allowed municipalities to impose a ban on diesel-fueled cars, stopping them from entering the district.
Jürgen Resch of environmental group Deutsche Umwelthilfe, called the ruling "a great day for clean air in Germany." It is expected that the ruling will affect approximately 12 million cars.
The reduction of diesel cars on the road isn’t just a boon for the environment but will likely increase the air quality in many areas. A recent study from the European Court of Auditors found that more than 400, 000 deaths across Europe annually are linked to air pollution.
Porsche will introduce the Taycan, its first purely electric sports car to the market in 2019. The manufacture of the car is CO2 neutral and it will be reportedly recharged with green electricity via an ultra-fast charging infrastructure spread over Europe.
As all things 'green' becomes a sought-after luxury item, it is likely that other major car manufacturers will drop diesel cars from their lineup.