COVID-19 was hard on all of us but it did have some positive sides. As the world slowed down nearly to a stop, pollution also faded.
This trend caused some changes in people everywhere who became ever more eco-conscious. This has caused a desire for more and more companies to go green.
One such company is Uber. Let's face it, the pandemic could not have been good for the ride-sharing firm.
As people sought to avoid others at all costs, they opted to choose locations they could either walk or bike to or took their own cars. Can you think of any time recently where you used an Uber?
This could be why Tuesday, Uber CEO Dara Khosrowshahi released a blog where he spoke of his company going green during the pandemic recovery. "The pandemic has caused many cities to rethink their infrastructure, transforming parking into parks and creating more space for walkers and cyclists. We’ve had a glimpse of what life could be like with less traffic and cleaner air — in cities built for people, not for cars," wrote the executive.
Khosrowshahi revealed his firm would not be going back to business as usual. Instead, it will seek to reduce its environmental impact. "It’s our responsibility as the largest mobility platform in the world to more aggressively tackle the challenge of climate change. We want to do our part to build back better and drive a green recovery in our cities," he added.
This will be no easy task as Uber has very ambitious plans. The company is committed to developing a fully zero-emission platform by 2040.
Uber plans to have 100% of rides taking place in zero-emission vehicles by 2040 and 100% of rides take place in electric vehicles (EVs) in the U.S., Canada, and Europe by 2030. Can this lofty goal be achieved? Only time will tell.