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Everything You Have Ever Wanted to Know About the Golden Ratio

The Golden Ratio is not just about math, it's about aesthetics.

You probably have heard about it before: the Golden Ratio. It is also known as the Golden Section, Golden Mean, Divine Proportion, or Greek letter Phi.

It refers to when a line is divided into two parts and the longer part (a) divided by the smaller part (b) is equal to the sum of (a) + (b) divided by (a), which both equal 1.618. Sounds complicated?

It is. This is because the Golden Ratio is often used in aesthetics. It is said to provide a sense of beauty through harmony. 

The Golden Ration has been around for centuries. Some say it was applied to the Pyramids in Giza and the Parthenon in Athens. But that's not all.

It is also said to have influenced Michelangelo’s The Creation of Adam on the ceiling of the Sistine Chapel and Da Vinci’s Mona Lisa. Even today's Apple logo is said to be inspired by it. 

This is because it is speculated that our brains are programmed to prefer objects that use the Golden Ratio. Could this really be true? Could one formula truly have that much power? And what does it say about standards of beauty throughout time? Watch our video to find out more.

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